If you are thinking outdoor media plan for Gujarat State then dont forget to tie-up with Joshi Publicity to get maximum ROI on your outdoor media plan.
We at Joshi Publicity always believe in Growth, We always respect our prospective client and customer to be a part of their outdoor media plan across Gujarat as well as India. We believe in Team Work and Team Work can do anything to achieve any goal. Once again, we welcome you heartily at our website for more details. Joshi Publicity Mr. Yogesh Joshi (Owner)
Also known as out-of-home (OOH) advertising, this is a broad term that describes any type of advertising that reaches the consumer when he or she is outside of the home. Outdoor advertising is a mass-market medium, just like broadcast. It is better used for broad messages, branding and support campaigns. It cannot do the heavy lifting, and any attempts to do so will usually lead to a very cluttered and confusing message.
A billboard (sometimes also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high traffic areas such as alongside busy roads. Billboards present large advertisements to passing pedestrians and drivers. Typically showing large, ostensibly witty slogans, and distinctive visuals, billboards are highly visible in the top designated market areas. Bulletins are the largest, most impactful standard-size billboards. Located primarily on major highways, expressways or principal arterials, they command high-density consumer exposure (mostly to vehicular traffic). Bulletins afford greatest visibility due not only to their size, but because they allow creative "customizing" through extensions and embellishments.